
THE SPARK
A long-time follower and a clear mission...
With competition heating up, Cooper Adams hired us as their fractional marketing team.
CLIENT SNAPSHOT
Who:
Cooper Adams
What:
When:
2024
Where:
UK
THE CHALLENGE
Cooper Adams had a killer set of USPs and a serious passion for doing things ethically, but it wasn’t coming through in their marketing. They needed a brand and comms strategy that captured hearts and booked valuations.
THE MAD PLAN
We joined the team as their retained in-house marketing agency, got stuck into a full brand and marketing audit, and built a year-long strategy that aligned messaging, materials, and momentum.
From revamped brand guidelines to print, social, email, and everything in between, we tightened their presence and amplified what made them different.
HOW IT UNFOLDED
01
A full review of digital, print, and marketing tech, followed by a roadmap built around their business goals.
AUDIT & STRATEGY
02
New guidelines, unified messaging, and a consistent identity across every touchpoint.
BRAND REFRESH
03
Ongoing delivery of all marketing: social, email, direct mail, content and campaign strategy, fully integrated with their team.
DELIVERY
The MAD touch
Since bringing us on board, Cooper Adams has seen an average 47% year-on-year increase in valuation appointments. The brand now works harder, smarter, and with way more flair. Just like them.

47% increase in valuations

Fully integrated brand strategy

Consistent presence across all channels

FROM OUR CLIENT
Working with Jayde has been amazing. I am 100% over the moon with how Jayde is helping my business on an upward trajectory.
Shaun Adams
Founder | Cooper Adams
Book a free 30-minute marketing assessment
Not sure where to start or what’s holding your marketing back?
This isn’t a sales pitch. It’s a free, no-strings session with our Founder and MAD Hatter, Jayde Pope — designed to unstick your strategy and spark fresh ideas.
Together, we’ll take a look at where you are, where you want to be, and how your marketing can get you there (with less faff and more magic).
Start your journey down the rabbit hole.








